Attensity Releases Analyze 6.3

27th February 2014 - Attensity, a provider of integrated, real-time solutions that blend multichannel voice of the customer (VoC) analytics and social engagement for enterprise listening needs, has released Analyze 6.3, which includes business-oriented added features and enhancements.

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Attensity Analyze 6.3 gives users access to text analytics engines with real-time access to more than 150 million blogs and forums, Facebook, and Twitter. It can provide real-time discovery into what’s trending and multidimensional visualization that immediately identifies performance outliers in the business that can impact the brand both positively and negatively to identify potential issues before they go viral, aid with timely development of marketing and customer engagement programs, and guide analysts. Other features include calendar and event-based visual trending and multilingual theme and sentiment analysis.

Attensity 6.3 is powered by the Attensity Semantic Annotation Server (ASAS) and patented natural language processing technology. Attensity’s ASAS platform provides deep sentiment analysis, entity identification, statistical assignment and exhaustive extraction, enabling organizations to define relationships between people, places and things without using pre-defined keywords or queries.

“Our goal at Attensity is to provide our customers with brand insights that can immediately inform key business decisions,” said Attensity CEO, Howard Lau, in a statement. “Today’s introduction of Analyze 6.3 is a step toward enabling real-time discovery trending, early identification of outlier,s and increased brand visibility for our customers. We’re now one step closer to becoming the corporate radar solution that identifies business opportunities, intercepts customer concerns and facilitates person-centric engagement.”

Category: Analytics

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Added By: Sam Heggie-Collins on 27th Feb 2014 - 13:03
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